Content types

Every page on SF.gov uses a content type. The content type dictates the design and content elements of the page.

Using content types correctly also helps give structure to SF.gov.

Each type serves a specific user need, like get a service, find out about a meeting, or learn about a news story. Site visitors build a mental model about what to expect of each page they reach. It’s important to choose the most accurate content type for your user need.

For each content type, we start with discovery research, reuse elements when possible, and iterate based on feedback. Through this process, we scale the content structure across the City via flexible templates that we continue to refine.

Table of contents


Services

Helps San Franciscans get something done

Transaction

Info page

Step by step

Location

 

Outreach

Informs the public about what SF is doing

News

Event

Campaign

Department table

 

 

Department support

Informs the public about what a specific department is doing

About

Public body

Meeting

Profile

Data story

Reports

Resource Collection

 

 

 

Forms

Help San Franciscans apply for a service directly on SF.gov

Form
Online fillable form

Form confirmation
Final page of a form

 

 

 

 

Sitewide pages

Pages that serve all of SF.gov

Only DS admin can add a new instance of these pages

Topic

Department

Basic page

Landing page